Revolution Deansgate Locks features a massive state of the art basement club with Funktion 1 sound, 5 fantastic bars, dedicated restaurant and chilled out Vodka Study area.
They were looking for a simple solution to submit events to their own Facebook, a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.
Revolution Deansgate Locks Grand Re-Opening Party, Deansgate Locks Manchester, June 15th 2013
The event description that Revolution Deansgate Locks wanted to promote;
“We are evolving!! Something very exciting is about to happen beneath the famous Deansgate Locks arches!
Very soon your favourite Vodka Bar will be under construction ready to evolve into something very special and we are throwing the grand reopening of all grand re-opening’s to celebrate this like only we know how to! After 12 amazing years under the arches we are very excited to present our brand new bar design, tantalising cocktail menu and ‘revolutionised’ forward thinking.
This is evolution. This really is a Manchester night not to be missed.”
We published Revolution Deansgate Locks to over 45 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.
We distributed their event across all relative platforms as well as locally, nationally, globally and socially with a total site reach of 35.0 M!
We wanted to reach the required number of participants to the event, that is why we made every effort to broadcast it on a wide network composed of 13 targeted sites, 12 global sites, 15 national and local sites and 4 social sites.
The following images are examples of the event listed on targeted listing sites:
Click on the logos below to view listing results:
We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google, when searching for Revolution Deansgate Locks we reached 60% coverage on the first page of search and continued to deliver coverage on pages two, three, four and five.
Social engagement and interaction became an important part of the post publishing as we started to look at how to engage with consumers though ‘likes’, shares’, ‘tweets’, ‘retweets’ then lastly through visuals and pinning.
To be as transparent as possible, evvnt always sends a detailed report to each client.
Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.
Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.
Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.
Key figures:
60% of live links
60% coverage on Google’s first page
Listing on 20 mobile apps
Active in all 5 major search engines
Testimonials:
“By using evvnt we managed to achieve much greater reach for our event digitally. Working on a tight time frame they exceeded our expectations”
Dave Willey – Head of Digital Marketing at Inventive Leisure
“Highly recommend working with evvnt. Definitely helped boost ratings & for the price it was well worth it. Friendly, efficient service.”
We can make this happen for your venue
