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SM2 Mobile Innovation Summit

The MMA is the world’s leading global non-profit trade association comprised of more than 800 member companies, from nearly fifty countries around the world. Their members hail from every faction of the mobile marketing ecosystem including brand marketers, agencies, mobile technology platforms, media companies, operators and others. The MMA’s mission is to accelerate the transformation and innovation of marketing through mobile, driving business growth with closer and stronger consumer engagement.SM2 Mobile Innovation Summit

They were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.

1Description of the event

M2 Mobile Innovation Summit

on Tuesday September 30, 2014 at 8:00 am (ends Wednesday October 01, 2014 at 5:00 pm)

Information :

The SM2 Innovation Summit speaker line up is laser focused on delivering stories from today’s trailblazing brands who will share how mobile is building closer connections to consumers, and how technology is being used to push the boundaries for how people connect, consume content and interact with their devices.

With Experience Rooms showcasing real world applications and the mobile marketplace providing access to vendor expertise, brand marketers will leave with a clear path to mobile success.

The event will culminate with the celebration of the 2014 Smarties Awards ceremony, where the industry will gather and honor the year’s top mobile marketers.

2Broadcast and Publish
We published to over 111 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.
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3Share our expertise

We ensured the event was distributed across all relative platforms as well as locally, nationally, globally and socially with a total site reach of 103.7 M !

Industry Specific : 8

Targeted : 59

Global : 13

 National : 5

Local: 32

Social: 3

Association: 1


4Use targeted sites

We wanted to reach the required number of participants to the event, that is why we made every effort to broadcast it on a wide network composed of  8 industry specific, 49 targeted, 13 global, 5 national, 32 local, 3 social and 1 association site.

The following images are examples of the event listed on targeted listing sites:

5Natural search results

Click on the logos below to view listing results:

Google Yahoo Bing Ask Aol

We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. (20141022)


To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

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Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

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Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

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Key figures:

65% of live links

20 mobile apps

Active in all 5 major search engines.

Free demo

Request a Demo Promote an Event Partners