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The ISPE 2016 Europe Annual Conference took place in Frankfurt, Germany on the 10th of March. Industry experts and international regulators joined forces to take a look inside the ‘Factory of the Future’ whilst previewing new technologies and endeavouring to explain ways of integrating regulation, technology and quality into drive increased production and operational effectiveness. Highlights of the 4 day conference included the Executive Forum with Senior Industry Managers, Poster Sessions for young professionals and optional plant tours.

The ISPE Conference team were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.
Organiser: Eurokongress

1Description of the event

ISPE 2016 Europe Annual Conference

Monday March 07, 2016 at 1:00 pm (ends Thursday March 10, 2016 at 1:00 pm)

Information: By joining industry experts and international regulators, you can bring a new understanding of pharmaceutical operations back to your organisation.
2Broadcast and Publish
We published to over 69 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.
 ISPE Capture Broadcast&publish

3Share our expertise

We ensured the event was distributed across all relative event listing sites locally, nationally, globally and socially with a total site reach of 21.1 M!

Industry Specific: 49
ISPE INDUSTRY SPECIFIC
Targeted: 26
Global: 15

ISPE Capture GLOBAL

National: 7
ISPE Capture NATIONAL
Local: 1

ISPE Capture LOCAL

Social: 2

ISPE Capture SOCIAL

4Use targeted sites

We wanted to reach the maximum number of potential event attendees to participate in the event, we promoted the event to a wide network of industry publishers composed of 49 industry specific, 26 targeted, 15 global, 7 national, 1 local and 2 social.

5Natural search results

Click on the logos below to view listing results:

Google Yahoo Bing Ask Aol

We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. evvnt customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click here.

7Report

To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

ISPE DISTRIBUTION

Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

ISPE AUDIENCE

Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

Key figures:

41% of live links within 24 Hours

10 mobile apps

Active in all 5 major search engines.


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