Why You’re Just Another Event Company (And What to Do About It)

launch an event company

You’ve picked a company name and an event planning style you wish to focus on: that’s great! Congratulations. Now you’re probably starting to think about all the collateral that will be needed to promote yourself and your new business. You’ll need a website and business cards at the very least, and you might need flyers […]

Creating a Brand Identity, Not Just a Logo for your Event Company

launch an event company

When you’re creating the collateral for either your business or a specific event, one of the most important aspects to pay attention to is the visual impact your branding will make. You’ll (hopefully) spend hours choosing the right font for the occasion (or enlist the help of a designer to do so), you’ll ensure that […]