In live events, plans can change quickly. Illness, emergencies, travel disruptions, family obligations, weather concerns, and unexpected schedule conflicts can all prevent even the most enthusiastic attendees from making it to an event. That’s why Evvnt now offers Refund Protection at Checkout — an optional ticket protection add-on that gives buyers added peace of mind […]

Welcome to our Ultimate Event Promotion Guide part one. This is for event promoters with 90-60 days before their event.  Partners: Grab this quick view, printable full 90 days event promoter checklist to share with your event promoters.  One of the biggest mistakes event promoters make is waiting too long to start marketing. By the […]

Almost everyone has had the thought: “Someone should host that.” A themed brunch. A networking night. A workshop. A local concert. A pop-up experience. The problem is not a lack of ideas. According to research on creative execution, over 70% of people never act on their ideas due to uncertainty, fear of failure, or lack […]

Summer 2026 isn’t just about bigger crowds—it’s about being smarter with how events are built and promoted. The organizers who are really winning right now aren’t guessing or hoping things work. They’re paying attention to what the data tells them, getting creative with how they reach people, and trying things that don’t always look “traditional”—but […]

In a world where attention is fragmented and loyalty is fragile, news publishers like Gannett and Newsquest are sitting on an underutilized goldmine: real-world events. By deploying an Events Data Layer —enriched with private-label ticketing data, user intent signals, and real-time event feeds—publishers can transform passive audiences into active participants, driving deeper engagement, retention, and […]

Evvnt’s self-service platform allows you to publish, promote, and manage your event in one place—giving you full control over timelines, marketing, and ticket sales. Following a structured approach ensures maximum visibility and conversions which we all want and love. Most importantly, self-service empowers you to test, learn, and optimize quickly, which is critical in event […]

Building a new entertainment venue takes more than talent, it takes the right tools and local support to bring audiences through the door. Cristy B., owner of Cristy B’s Comedy Club in Daytona Beach, recently partnered with Best of Daytona for ticketing and event promotion during the club’s opening months, and the results have been […]

Your Built-In Marketing Engine Is Live in Ticketing If you’re running an Evvnt ticketing site, you’re no longer just selling tickets — you’re running a full events commerce platform. And now, one of the most powerful parts of that platform is sitting directly inside your dashboard: 👉 Marketing Premium Services (Premium Listings + Premium Email) […]

We’ve been using AI to do deep research on the event industry. We’ve built a custom GPT that is being fed data from all parts of event marketing, just so we can do fun, nerdy deep dives like this one of event email marketing. AI Deep Research Prompt: Why event marketers see 2-3x ROI differences […]

Data-Backed Timing, Reminders, and Revenue Strategies for Event Promoters If you’re promoting an event and relying on social media alone, you’re gambling. Email is where decisions happen. Not scrolling.Not liking.Not “saving for later.” Buying. RSVPing. Showing up.  It doesn’t matter if you’ve got a nice email list to send from or you have no email […]

We recently had a comment come into our customer evaluation system and felt it needed some more exposure.  A lot of event promoters don’t fully understand how our event calendar’s algorithm works to find the perfect places to post your event. Rita said, “Not sure how the calendar works/synchs with other community calendars.” Here’s a […]

Spring event is upon us, even if it hasn’t quite made it to your door yet. One minute it’s “we should host something,” the next minute it’s three days out and you’re panic-posting on Instagram at midnight hoping people show up. Most expert event promoters would let you know, timeline discipline is the difference between […]