From our customer service team to our sales team, Evvnt always answers your call. Evvnt is a team of real humans here to answer your questions. One of those team members is Jason Porras, our Enterprise Sales agent.
Jason has been with our team since 2022 and has helped grow Evvnt’s legacy ever since.
Here’s more about what Jason has discovered here at Evvnt.
How Did You Find Evvnt?
Jason: During the pandemic, my previous company went under. Through a mutual friend, my name came up to Rich, who was looking to expand Evvnt post-COVID.
The team had taken a smart approach to surviving the pandemic—they added a virtual events feature to the platform and streamlined self-service tools to help organizers adapt. When Rich decided to grow the business further, he brought me in because of my background running sales teams. Honestly, I didn’t want to be a boss again—it’s a pain.
My official title is Enterprise Sales, which came about because Rich really wanted to expand into the conference and exhibition market. That space is incredibly profitable for us, and my background fit well with that push.
Originally, my role was to go after the big spenders—international conferences and large-scale events. But in reality, to hit target, I needed to work with a mix of clients. So over time, I ended up talking to everyone—from small local organizers running an arts-and-crafts fair to major international exhibitions, and everything in between.
The sweet spot tends to be entertainment—it’s right in the middle, both in terms of audience and revenue. Along the way, I’ve picked up a lot of knowledge across different event types, so my work has become more consultative. I help clients figure out which of our services make the most sense for them.
We offer a solid range of options—paid syndication to promote their events, email campaigns for those who’ve left things a little too late, and free ticketing for those with no marketing budget. Even with our free tier, they still get access to around 25% of our network reach, which is more than most platforms can offer.
These days, my sales approach is pretty low-pressure. Most of the people who come to us genuinely need the support. And honestly, with how fast things are evolving—especially with AI pushing more people toward experiences—it’s a great space to be in.
What Set Evvnt Apart in this AI World?
Jason: We’re moving into a world where everyone’s trying to sell AI as the next big thing, but what people really get with Evvnt is a solid foundation of proven technology—and a human on top of it. That hybrid is where the real magic happens.
AI is still in its early stages—it’s just starting to crawl across the room, so to speak. A strong tech base backed by real human expertise is a much better balance than going all-in on automation or relying entirely on chatbots.
We only use tech to make ourselves more efficient; it’s the people who truly drive everything forward. That’s what keeps our service grounded, personal, and effective.
What Do You Think is Evvnt’s Most Valuable Product?
Jason: For me, syndication is the standout. To really get the most out of it, you’ve got to list early. We lose a couple of weeks while the search engines index everything, and after that, it becomes this steady, passive engine of promotion.
Think about it—if you spend just $189 to promote a comedy event and it runs for eight months, that’s eight months of continuous visibility for under two hundred bucks. When you look at it that way, it’s incredibly cost-effective.
I had a client, Flutter PR, who subscribed with us for a while. One day they said, ‘Jason, we’re expanding into new markets, and we think it’s partly because of our listings with you. We need more credits each month.’
That’s the triple win right there—they’re thanking us for the past, growing their business in the present, and investing in more for the future. Those small PR firms really appreciate the partnership. They can go to their clients and proudly say, ‘We did this for you,’ and when their clients thank them, they turn around and thank us. Then they buy more.
The circle of life,” he laughs. “It’s good business—and it feels good, too.”
Tell Us More About Evvnt’s Subscription Program…
Jason: If it’s a month you get four or more credits. It’s the perfect setup because then we reduce the price by around 70% and they get to choose how many months they want to subscribe for.
Say you only have three events one month and you’ve got a spare credit, you can list an event any time in the future. So, I always encourage them, look, if you have a spare credit, promote that event that’s in December, your yearly blowout one.
And then you’ve used these three for your events that only have between 40 and 100 people capacity. So, then they’re getting passive promotion for those longer-term events and they’re also sourcing their clients on a short-term basis too.
Once they get to a certain size, it’s good. Some of the ones who do like local markets, marketplace events, or they work with the local government, don’t have the consistency. But once they get to that stage, then subscription is the way to go.
Do You Have Any Other Event Promoter Stories that Stand Out?
It Seems Better to Contact Artists Over Event Venues for Comedy?
Tell us More About Jason Outside of Work?
