We get asked a lot how we compare to multi-function software platforms (hubs) and if we ever plan on offering email, SMS or social functions.
The answer is NO. If you are going to do something, do it well and stay focused on your product. By looking at the market leaders we can see that they rock and why would we even consider taking them on when they have the job sewn up.
Email – MailChimp is free for up to 2000 email addresses, and sending 12k emails. The software is super simple and it’s all about the tracking and insights. We love the de-dupe functions and Mailchimp simply keep your data and relationship to your customer sharp. Facebook interactions are also very cool.
Social Media Scheduling – Hootsuite – WOW – free, and the upgrade is £4.99 a month. You get to send your message to multiple facebook accounts, pages, multiple Twitter accounts and the big win is being able to comment on up to 50 LinkedIn Groups.
Social Media Scheduling – Sprout Social is a social media management tool created to helpbusinesses find new customers & grow their social media presence . It focus on engagement, publishing and analytics through Twitter, Facebook, Google+ and Linkedin.
SMS – Text Local – Mobile marketing is expensive. When it does come to mobile we suggest Text Local as their analytics are exceptional with de-duping of non relevant numbers, opens and activity. If you’re just sending messages and not seeing what’s happening on your customers phones, you’re in the dark.
Event Marketing – evvnt – We do events and only events. We are improving the speed to market, developing stronger relationships with publishers and working hard to supply real live links to prove your event is listed – not just maybe listed. We are all about events.