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Brand Spanking Comedy is a comedy promotion company, booking various gigs in hot venues with sexy comics! Keep an eye out for the Jam Tree Comedy competition now on, like us for gigs and amazing comics, follow the founder @DapperOReilly for gigs @BrandSpankingCo for more info and cool stuff!!!

They were looking for a simple solution to submit events to their own Facebook, a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.

1Description of the event

Brand Spanking Comedy – Free Comedy Comp! on Sunday April 07, 2013 at 7:00pm

New Competition every Sunday! £40 + bottle of Bubbly for the winner! Brand Spanking Comedy is proud to introduce the “Brand Spanking Comedy Competition” @ The Luxury Wine bar The Jam Tree- Chelsea. Each week we will feature 15 up and coming acts all doing 5 minuet sets each! Winner is decided by the audience and will receive £50 and a bottle of champagne! Prizes for the audience to win throughout the night as well !

This is a quick fire easy to watch audience interaction comedy show, every Sunday at The Jam Tree Chelsea! The show is in this stunning bar with fantastic food and a great atmosphere! Best thing is its free!!!! See you there!!

2Broadcast and Publish
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We published  to over 44 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.

3Share our expertise

We ensured  was distributed across all relative platforms as well as locally, nationally, globally and socially with a total site reach of 53.2M !

4Use targeted sites

We wanted to reach the required number of participants to the event, that is why we made every effort to broadcast it on a wide network composed of 9 targeted sites, 12 global sites, 19 national and local sites and 4 social sites.

The following images are examples of  the event listed on targeted listing sites:

5Natural search results

Click on the logos below to view listing results:

Google Yahoo  Bing  Ask    Aol

We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google, when searching for  reached 60% coverage on the first page and continued to deliver coverage on pages two, three, four and five.

6 Grow your audience reach

Social engagement and interaction became an important part of the post publishing as we started to look at how to engage with consumers though ‘likes’,  shares’, ‘tweets’, ‘retweets’ then lastly through visuals and pinning.

7Report

To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic

Key figures:
52.2% of live links
60% coverage on Google’s first page
Listing on 24 mobile apps
34 direct clicks to date
Active in all 5 major search engines

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