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A must-attend course that will benefit all those in the rail industry who have had only a little exposure to earthing in rail – build your confidence & appreciation of the technical language, key system requirements, design parameters & operational realities

They were looking for a simple solution to submit events to their own Facebook, a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.

1Description of the event

Rail Earthing Fundamentals – Perth, on Tuesday

November 12, 2013 at 8:15 am

This course provides participants with a sound basis in science and practical examples for understanding and problem solving with earthing systems in the rail environment.

The course begins with an introduction to the physics of earthing including the areas of circuit fundamentals, conductive effects, proximity, mutual earth resistance and inductive coupling.
It will then cover soil resistivity fundamentals, field testing and model assessment and derivation before moving on to empirical and analytical voltage design methods and analysis issues for typical applications.
The course includes interactive practical sessions where we will ‘see’ how specific changes and errors affect outcomes which is invaluable in turning information into understanding.

2Broadcast and Publish
We published to over 40 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.

3Share our expertise

We ensured  was distributed across all relative platforms as well as locally, nationally, globally and socially with a total site reach of  28,3M !

 

Targeted : 23
Global : 10
National : 2
Social : 4
Association : 1

 

4Use targeted sites

We wanted to reach the required number of participants to the event, that is why we made every effort to broadcast it on a wide network composed of  16 industry specific, 5 targeted, 12 global sites, 9 national and 8 local sites, 4 social and 1 association site.

The following images are examples of  the event listed on targeted listing sites:

5Natural search results

Click on the logos below to view listing results:

Google Yahoo  Bing  Ask    Aol

We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google, when searching for reached 40% coverage on the first page and continued to deliver coverage on pages two, three and four.

6 Grow your audience reach

7Report

To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

Key figures: 62of live links

40% coverage on Google’s first page Listing on

14 mobile apps

Active in all 5 major search engines. 

Free demo

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