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taste festival

Taste represents foodie heaven, stunning food prepared by the city’s greatest restaurants, world famous chefs, superb drink and outstanding entertainment, all in one stunning location. 

They were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.

1Description of the event

The Big Festival

on Friday August 29, 2014 at 7:00 am (ends Sunday August 31, 2014 at 10:00 pm)

The Big Festival:

The summer’s top music, food and family festival, The Big Feastival, returns with its best line-up yet. DJ Fatboy Slim and Jamie Cullum headline with appearances from American R&B sensation Kelis, Indie folk heroes Stornoway, family three-piece Kitty, Daisy & Lewis, acoustic star Jack Savoretti, reggae rhythm masters The Lee Thompson Ska Orchestra and genre dodging Molotov Jukebox also join Big Feastival favourites Norman Jay MBE, The Cuban Brothers and Duke. On Friday, Guilty Pleasures will be hosting the main stage with DJ Sets from Sean Rowley and special guest appearances from Bjorn Again and Fleetwood Bac.

Music isn’t the only entertainment on the menu. Catch cooking demos from Jamie Oliver, Monica Galetti, Nathan Outlaw and more. For the kids, Adam Henson’s Cotswolds Farm Park makes a welcome return, with the Little Dudes Den, Big Top tent, vintage funfair and some very special guests still to be announced, there is something for everyone at this year’s event.

2Broadcast and Publish
We published to over 65 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.

3Share our expertise

We ensured was distributed across all relative platforms as well as locally, nationally, globally and socially with a total site reach of 54,8M !

Targeted : 30

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Global : 30

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National: 18

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Local: 1
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Social: 4
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Association: 1

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4Use targeted sites

We wanted to reach the required number of participants to the event, that is why we made every effort to broadcast it on a wide network composed of 30 targeted, 11 global, 18 national, 1 local, 4 social and 1 association site.

The following images are examples of the event listed on targeted listing sites:

5Natural search results

Click on the logos below to view listing results:

Google Yahoo Bing Ask Aol

We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google, when searching for reached 60% coverage on the first page and continued to deliver coverage on pages two, three and four.

7Report

To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

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Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

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Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

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Key figures: 

60% of live links

18 mobile apps

Active in all 5 major search engines.

Free demo
 

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