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The iconic Half Moon in Putney is a long established historical music, pub and food house situated near Putney Bridge, The Half Moon has been renovated in keeping with the traditional style with a wide drink and food offering.

The Half Moon were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.

1Description of the event

Fleetwood Bac Unplugged

on Friday January 16, 2015 at 8:00 pm (ends Friday January 16, 2015 at 11:00 pm)

Information :

Rave reviews in ‘The Stage’ newspaper, endorsements from the U.K.s leading Fleetwood Mac fansites, and the official Stevie Nicks website; and ecstatic audiences wherever the band have played, including wowing audiences as far afield as St. Tropez and the Cayman Islands, Monte Carlo and Dubai. The band has also been rated by The Times newspaper as one of the U.K.’s top 5 tribute shows, alongside The Bootleg Beatles, Bjorn Again and the Counterfeit Stones.6

2Broadcast and Publish
We published to over 30 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.

3Share our expertise

We ensured was distributed across all relative platforms as well as locally, nationally, globally and socially with a total site reach of 30.6 M !

Targeted : 10

Global : 7
 National : 5

Local: 4
Social: 3

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Association: 1

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4Use targeted sites

We wanted to reach the required number of participants to the event, that is why we made every effort to broadcast it on a wide network composed of   10 targeted, 7 global, 5 national, 4 local, 3 social and 1 association site.

The following images are examples of the event listed on targeted listing sites:

5Natural search results

Click on the logos below to view listing results:

Google Yahoo Bing Ask Aol

We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. evvnt customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click here.

7Report

To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

Key figures:

73% of live links

21 mobile apps

Active in all 5 major search engines.


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