IIDEXCanada produces and manages over 46 seminars, conferences, trade and consumer shows every year. They have events in Calgary, Edmonton, Halifax, Montreal, Ottawa, Quebec City, Regina, Saskatoon, Toronto, Vancouver, Winnipeg and Seattle.
As a well known entity, Informa Canada produces events in many sectors including construction, design, craft, art, real estate, furniture, furnishings and food. Their mission is to create, produce and manage relevant and profitable events, where successful business relationships are formed and nurtured.
They were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.
IIDEXCanada
on Wednesday December 03, 2014 at 9:00 am (ends Thursday December 04, 2014 at 5:00 pm)
Information :
We ensured the event was distributed across all relative platforms as well as locally, nationally, globally and socially with a total site reach of 41.4 M !
Industry: 2
Targeted : 70
Global : 13
National : 4
Local: 3
Social: 3
Association: 1
We wanted to reach the required number of participants to the event, that is why we made every effort to broadcast it on a wide network composed of 2 industry specific, 70 targeted, 13 global, 4 national, 3 local, 3 social and 1 association site.
The following images are examples of the event listed on targeted listing sites:
Click on the logos below to view listing results:
We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. evvnt customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click here.
To be as transparent as possible, evvnt always sends a detailed report to each client.
Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.
Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.
Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.
Key figures:
61% of live links
16 mobile apps
Active in all 5 major search engines.
