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The Future Food-Tech summit brought together the world’s largest food companies and retailers with innovative technology companies and investors to define the most important areas for innovation in order to meet growing global demand for safe, traceable, nutritious foods.
Focussing on:
– Using the power of sensors to create an Internet of Food
– Genomics and the future of food safety and traceability
– Scalable smart packaging solutions
– Transforming food waste into a resource
– Cutting edge ingredients for health and well-being
– Future proteins in a meat-hungry world
Rethink Events were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt. 

Organiser: Rethink Events

1Description of the event

Future Food-Tech: Innovation & Investment from Farm to Fork

on Wednesday November 04, 2015 at 5:00 pm (ends Thursday November 05, 2015 at 6:00 pm)

The post-harvest food industry is emerging as a red-hot sector for innovation and investment – but which technologies have the potential to deliver truly game-changing solutions? 

2Broadcast and Publish

We published to over 132 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.

3Share our expertise

We ensured was distributed across all relative event listing sites locally, nationally, globally and socially with a total site reach of 186.3M!

Industry Specific : 26

Targeted: 57
 Global : 13

National : 16

Local : 17
Future Food-local
Social: 3

4Use targeted sites

We wanted to reach the maximum number of potential event attendees to participate in the event, we promoted the event to a wide network of industry publishers composed of industry specific 26, 57 targeted, 13 global, 16 national, 17 local and 3 social.

The following images are examples of the event listed on targeted listing sites:

5Natural search results

Click on the logos below to view listing results:

Google Yahoo Bing Ask Aol

We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. evvnt customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click here.


To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

Key figures:

47% of live links within 24 Hours

17 mobile apps

Active in all 5 major search engines.


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